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HP Imaging and Printing Sales Fundamentals Sample Questions:

1. What is the key driver in a transactional type of sale?

A) the customer
B) perceived customer benefits
C) the product
D) long-term planning

2. Which printing trend is the result of the increase in original digital content?

A) Business is not concerned about printing costs.
B) Documents are copied on paper and then distributed.
C) Fewer documents are being printed.
D) Documents are distributed electronically and then printed.

3. How many customers and printers are in the HP imaging and printing worldwide installed base?

A) 30 million customers, 200 million printers
B) 100 million customers, 400 million printers
C) 400 million customers, 1 billion printers
D) 200 million customers, 600 million printers

4. Which statement is true about the challenges that business customers face?

A) Customers need to spend time building their IT platform before they focus on their core business.
B) Customers must balance administration, customers, expertise, and sales.
C) Customers need to give first priority to their IT and then to their business.
D) Customers should outsource their marketing work and focus on IT.

5. What is the expected trend for pricing of imaging and printing devices in future years?

A) declining
B) staying tied to inflation rates
C) stabilizing
D) increasing

Solutions: