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Google adwords-display Exam Syllabus Topics:

Google Display Exam Practice Test Sample Questions:

1. Jerry is using the video targeting tool as seen in the image given below to target channels.
His assistant, Annie, wants to know what the number 26,826 means in the image. What should Jerry tell Annie?

A) It is the number of other advertisers that have sponsored an ad on this YouTube channel.
B) It is the average number of times per day the ad can be viewed on YouTube.
C) It is the total number of times the video channel has already been viewed on YouTube.
D) It is the average number of impressions Jerry's ad will receive based on the video and the designated channel.

2. According to Google, there are three primary benefits of YouTube for users and marketers. Which one of the following is NOT one the primary benefits for users of YouTube as stated by Google?

A) Access to the largest inventory of professional and user-generated videos in the world
B) Opportunity to participate on multiple platforms, allowing portability of content
C) Ability to engage with a massive community that is already interacting with the content
D) Online presence to sell items in an auction-style format using Google Checkout

3. Henry has created a text ad for YouTube. YouTube text ads will rotate every 20 seconds unless the user clicks the ad or scrolls through the ads with the video. What happens if the user clicks the ad?

A) A new window will open with the advertiser's Website.
B) The Web browser will take the user to the advertiser's Website.
C) The video the user is watching will pause and the video screen will fill with the expanded text ad until the user clicks the play button for the video again.
D) The video the user is watching will stop and the advertiser's video will start.

4. Deanna is new to Google AdWords and she's hired you to help her create an ad for her bakery.
She wants to make certain that only people in her city can actually see her ad - rather than
advertising for users in a different location. You tell Deanna that there are three location options for Google AdWords. Which one of the following is NOT one of the three location options Deanna can use?

A) Region and city targeting
B) Country targeting
C) Customized targeting
D) Predictive targeting

5. Fred is a Google AdWords consultant for his client. He is explaining to his client that there are
actually three ways to add managed placements to an ad group. Which one of the following is NOT one of the three methods Fred can use to add managed placements to an ad group?

A) Manually adding
B) Copying from the automatic placement table
C) Using the Placement tool
D) Browsing the Web for placements with the Google AdWords toolbar

Solutions: